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Like any subterranean cloister, our people have tooled a lot of custom language to depict our mysteries. Jargon serves many purposes, as a shibboleth it excels, but it's also a form of linguistic compression that saves an incredible amount of time.
Most people can't perceive what we're talking about at all. The best we can hope for often is a kind of bemused curiosity; many people respond to new information, especially densely coded information, as something between an insult and a chop to the trachea. Even explaining the fundamental conceptual space of Pokemon GO Fest would require supreme patience on virtually everyone's part.